A Case For a New Bretton Woods

I was asked by the wonderful team at Silverfish to created a short animated piece for Boston University for the launch of Kevin P. Gallagher and Richard Kozul-Wright’s new book, A case for a New Bretton Woods. In the book they makes the case for a new Bretton Woods moment, wherein the international economic institutions of the 20th century undergo sweeping reforms to promote a more prosperous, just and sustainable world economic order, fit for the 21st century.

Within the animation they wanted to echo the circle shape throughout to symbolise the original round table the world leaders sat around in 1944. Abstract imagery was used to explain the concept behind their 3 key principles.

Illustration of a building with red roofs labeled 'New Hampshire 1944' in front of mountains and trees.

Illustration of people sitting around a table with documents

Circular diagram on blue background showing environmental sustainability, human wellbeing, and financial stability.

Illustration of Earth surrounded by icons representing sustainability concepts like water conservation, renewable energy, and recycling.

Illustration of two blue hands holding a curved line with various currency symbols, including dollar, pound, and yen coins, on a beige background.

Illustration of a balance scale with currencies and logos

Illustration of bar graph and stacked coins with dollar sign

Illustration of a city skyline with sustainable elements like wind turbines and construction cranes, labeled with keywords "Stable," "Equal," and "Low-Carbon."

Client: Silverfish

Direction: Dina Makanji

Illustration & Animation: Dina Makanji

Audio and Sound: Silverfish